How To Use Expired Domains For Instant Traffic and Page Rank

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Saturday, November 8th, 2008 Subscribe To Our Feed

What is an expired domain and how can it help you in your internet marketing endeavors?

It’s easy to explain, an expired domain is a domain name that has come to the end of the time it’s been registered for and hasn’t been renewed.

There could be a number of different reasons for this - maybe the owner forgot to renew the domain, there’s a possibility the domain registrar didn’t remind the owner (or used an out of date email address to tell them), possibly the domain owner bought the domain intending to do something with it and then changed focus. There are lots of different reasons why a domain name has expired.

So what’s in it for you?

First off, Google are said to give more importance to domains the older they are. By definition, a domain name that has expired is at least a year old, so it’s older than buying a new domain.

Secondly, if the domain was used, there may be existing links to the site. It is likely to be indexed in the search engines as well.

The icing on the cake is if it actually has a Google Page Rank.

Yup, that’s right! There are a lot of expired domain names that have a Google Page Rank and even attract traffic.

The problem is, you’re not the only person looking for expired domains. The best of them are purchased the very second that they are put on the market.

Which means that if you are thinking about buying one or more expired domains either for your own use or to quickly “flip” and resell to other people, you’ll need to work fast.

The easiest way to do this is to use one of the online services that will show you a targeted list of domains that are due to expire soon. This will give you an advantage and allows you to snap up the domains you want as soon as they’re released back into the pool of available domains.

You can find one of the best services for tracking down expired domains here.

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